Our Journey

Using our imagination, we could touch the stars with our fingers for thousands of years until one day we were able to feel the moon beneath our feet. The space has become a new tourist destination that sooner than we think, we will be able to book a reservation with an app.

We already drew the plans of the ships that will colonize the stars that Christopher Columbus once used to guide his ship to discover a new world. However, while we visualize the infinity up in the sky, below our feet the structures that sustain our planet are being cracked. It may sound catastrophic, but we must keep it real. We all know about Global Warming and its effects such as the massive species extinction and the depredation and degradation of our natural resources. All this is happening before our eyes, which generally look in a different direction.

During a trip to the Maldives Island located in the Indic Ocean, I saw the reality of a world that is falling apart from its “foundation”. In the spring of 2018 I traveled there with my brother to see the impressive and coarse coral reefs that are located in their atolls and islands in the middle of the open sea, a feat of nature that in the 18th century led Charles Darwin to an expedition in search of an explanation to this phenomenon that exists in few places on earth. But as we submerged, instead of capturing the swarm of dazzling marine life, we discovered an endless coral cementery with faint glimmers of Its times of splendor.

After doing some research, we discovered that the high temperatures recorded in 2016 killed more than 60% of the reef that spreads out across 800 kilometers of islands in the Maldives. We also found that in the last 30 years we have killed more than 50% of the reefs in the world.

What it took half a million years for nature to create, humans have destroyed it in only 3 decades, perhaps without even knowing that this was happening and without knowing the consequences that our actions would have on the planet and the oceans and in the Earth. When we emerged, it was difficult to express the mixed feelings of sadness and anger caused by looking at what the world showed us from “its inside”. The irrefutable damage that we are causing with our economy based on consumption and knowing we are doing very little or nothing at all to stop it.

Months before this trip, we created an organization to address the problem of the oceans’ plastic pollution, but the magnitude of destruction that we witnessed in their “rain forests of the sea” and the current effects that are intertwined with all ecosystems, prompted us to look for a convincing way to show the problem and increase consciousness about it. Months later we had an idea that seemed perfect: If we wanted everyone to be able to witness corals fragility and deterioration, we had to eliminate the barrier of diving knowledge without losing any aspect of security.


Without that barrier we could get opinion leaders, decision makers, governments and industry representatives to submerge in the oceans to witness the problem to urge them to seek and crucially implement powerful actions that can stop the destruction.

For this reason, we decided that the revenues obtained from the Himes workwear lines (our sustainable clothing startup) will be entirely allocated to acquire the best and latest hydro-space technology. Himes will invest in a compact submarine with the latest technology, safety and comfort that will be used for this purpose that we call “The Oceans Need Us Project”. And as difficult as it may sound we are positive we will achieve our goal. This effort along with the reduction of plastic in the ocean, will be the environmental causes of Himes.

With these actions we will reaffirm ourselves as a team and as a brand that “our planet is first”.

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